Voice AI startup ElevenLabs is generating buzz with an early look at a new model that transforms text prompts into song lyrics. Following a strategy similar to OpenAI’s introduction of its video-generating AI, Sora, ElevenLabs is actively engaging with social media users to gather ideas for this innovative feature.
What is ElevenLabs?
ElevenLabs is a cutting-edge company specializing in machine learning for voice cloning and synthesis across various languages. ElevenLabs, founded by former employees of Google and Palantir, provides a range of tools, one of which is the ability to dub full-length films. With the goal of revolutionizing music creation and consumption, the company is now focusing on the music industry.
Imagine the Possibilities
With ElevenLabs’ new model, the possibilities are endless. You could:
∘ Generate a lullaby to help your kids fall asleep.
∘ Create a catchy jingle for a marketing campaign.
∘ Develop a snappy musical intro for your podcast.
There’s even potential for this AI to help craft the next big hit song. The rise of AI music startups like Harmonai, Lyrical Labs, Suno AI, and Loudly highlights the growing interest and potential in this field.
Monetizing AI-Generated Music
ElevenLabs also offers a marketplace where users can sell their AI-generated songs. Launched in January, this marketplace allows users to monetize their AI-cloned voices while maintaining control over their availability and compensation. This opens up new avenues for artists and creators to benefit financially from their digital creations.
Concerns and Controversies
Despite the excitement, AI music generation has its critics. Concerns revolve around the training data used by ElevenLabs and whether it includes copyrighted materials without permission. Artists fear that AI could replicate their style, potentially making them redundant. The ethical implications of such technology, including the risk of deepfakes, add to the controversy.
ElevenLabs has been tight-lipped about these issues, only sharing information on social media. While the maximum song length the AI can generate remains unknown, an example posted by the company’s Head of Design, Ammaar Reshi, suggests the AI can produce lyrics for a three-minute piece.
The Future of AI in Music
As AI continues to evolve, its impact on the music industry will be profound. ElevenLabs is at the forefront of this transformation, offering tools that democratize music creation and open up new creative possibilities. Whether it’s creating personalized lullabies or generating commercial jingles, AI is set to play a significant role in the future of music.
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